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About us

Competition and Buying Patterns:

Among the wholesale and retail business, competition tends to be less about products of similar nature and more about shelf space. Typical stores have limited display space and devote most of that space to brand name products. Many larger manufactures offer the merchant some form of incentive, either as a discount, or through the use of promotional materials. In larger stores, with a multitude of offerings, visibility plays a major part in customer selection. One concern among most retail stores is that of supply. The manufacturer must have a system in place to ensure timely deliveries of the expected quota. Failure to fulfill these contracts can result in loss of exposure, loss of customers, and has been listed by the Small Business Administration (SBA) as one of the leading causes of failure among start up manufacturers.

About us

Affinity International Furniture is the sales and marketing division of several leading Indonesian furniture manufactures.  The product line has already been introduced worldwide and is now expanding its horizons to be selectively sold throughout North America, the Caribbean, and  Latin America Regions.  AIF is a leading factory direct wholesaler/distributor specializing in both indoor and outdoor furniture.  

Contact us

Affinity International
555 Sun Valley Drive., Ste C-2
Roswell, G 30076
770-653-7683
770-518-2822 (fax)
info@affinityinternationalfurniture.com
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Wholesale Furniture Import

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